Discovery, testing, and strategic synthesis for product decisions
I use research to turn messy product questions into clear design direction: discovery interviews, competitive analysis, usability testing, behavioral synthesis, and stakeholder-ready recommendations that connect user needs to business outcomes.
Structuring complex products into clear paths and usable systems
I organize content, actions, navigation, and product logic into systems users can understand quickly. The work covers sitemaps, taxonomies, task flows, hierarchy, and navigation models for enterprise, ecommerce, and immersive experiences.
From rough wireframes to polished interactions that can be tested and sold
I prototype to make ideas tangible fast: low-fidelity flows for alignment, high-fidelity interactions for user testing, and presentation-ready prototypes that help stakeholders understand how the experience should feel before engineering commits.
Aligning product design with business goals, user needs, and execution plans
I help translate broad product ambiguity into a design strategy teams can act on. That includes product vision, experience principles, roadmap framing, stakeholder alignment, and practical design direction tied to measurable outcomes.
Verizon Portal immersive multi-channel video design system
Built and maintained design systems across AR/XR, enterprise SaaS, and consumer products: component documentation, interaction rules, accessibility standards, motion guidance, and handoff details that keep design and engineering aligned.
Two AR apps that turned shopping into play
Ideation, UX research, and design for two separate augmented reality apps for Walmart's innovation team — Pet Walkies and Walmart Winners — featuring gamified retail experiences where users earn products and discounts through activity milestones.
Led competitive analysis of gamified retail and fitness apps, identifying mechanic patterns that could drive engagement in a retail AR context.
Designed end-to-end user flows for milestone tracking, reward redemption, and AR product discovery — prototyped and presented to Walmart's innovation leadership.
Project Background
The Rangers Wanted app, made by the Theodore Roosevelt Presidential Library in collaboration with Niantic and the Future of Storytelling and built by Trigger XR, blends augmented reality technology and educational content for young audiences. Users discover animals like beavers, bumblebees, ocelots, foxes, and woodpeckers, learning fun facts through interactive gameplay.
Gamification elements, such as earning badges for learning achievements, foster a sense of responsibility toward conservation efforts. The Rangers Wanted app is kidSAFE certified.
Product Vision
Our goal was to create an experience with a compelling narrative and delightful gameplay to both bring attention to the grand opening of the Teddy Roosevelt Presidential Library and encourage conservatorship amongst the youth.
Design Challenge
The challenge was to make this app both fun and educational while upholding the mission and values of the TRPL organization.
CTA to go out and connect with nature
Missions encourage players to locate resources in nature through semantic recognition of sky, natural ground, water, foliage, and grass.
Virtual conservation play that fosters learning
Collected resources are transformed and used for habitat restoration through AR meshing, turning learning into active environmental care.
AR creature rewards
Creatures emerge from healthy habitats and teach players about themselves through interactive educational moments.
Build a collection
Players build their own AR natural history collection, a virtual cabinet of creature unlocks they can explore and interact with anytime.
Educational content and TR values throughout
Conservation expertise and Theodore Roosevelt values are infused into the experience through content, missions, and rewards.
A compelling game loop
Collection, variety, and habitat restoration create reasons for players to go back outside and continue exploring nature.